Ghanaian rapper M.anifest opined on what is takes to get people buy into one’s music talent and invest in them.
In a conversation with DJ Slim on Daybreak Hitz, M.anifest emphasised that having talent is not enough to be successful as a musician.
“Nobody is going to support you just because you’re dope, they’re supporting you because you’re dope and potentially can make money,” he said.
He also highlighted the disparity between Ghana’s music industry and other creative fields.
“Globally, people are doing amazing things, even the visual arts world in Ghana is going to reach incredible heights when it comes to business, but the music is always lacking in that regard,” he said.
M.anifest identified some of the challenges facing the music industry.
“In terms of the music industry side, we dey back. I’ll just say it plainly and honestly. We haven’t reached any respectable levels for the kind of place where we for dey, like as both as a country and also to honor the kind of talent that we have,” he noted.
